Content marketing that helps you grow
My blog writing services are designed to grow your website traffic and position you as an expert in your space. They take a strategic approach and are based on data from best practice SEO tools and Google Analytics insights.
Content Marketing Packages and Pricing
Foundation
Content & Website Scorecard
$575
A detailed assessment of your content and website with practical measures you can implement immediately to reduce bounce and convert more website visitors.
- 30-minute Zoom consultation
- Website Assessment - Discover what’s working and not working to drive website traffic and conversions
- Custom content strategy
- Easy-to-implement recommendations
- Discount towards Blog Packages
Ideal for businesses who want a clear path to growth.
Implementation
SEO-Blog Writing Package
$850/month
Generate traffic and rankings with content that is planned annually and delivered monthly. Get high-quality blog content that is based on search intent.
- 1 x SEO-optimised 1000 word article per month for you to publish and promote
- Articles include internal links, calls to action, and free stock images
- 2 rounds of revisions
- Editorial calendar
Ideal for busy business owners who do not have the time or writing talent to consistently produce high-quality SEO optimized content.
Ongoing support
Editorial Services
Get a quote
Custom content for your business that is well researched, written, edited and proofread by a former journalist and digital marketing professional.
- Website content
- Email sequences
- Lead magnets
Ideal for businesses who need a professional writer to create one-off high-quality, high converting content assets.
My Content Marketing Process
An easy 3-step plan to stop the chaos, and get your content marketing on fire.
Schedule a call
We meet for 20 minutes to see if we are a good fit. We will discuss your content goals and key writing challenges.
Strategize
After you have booked your package, you will receive an onboarding questionnaire and a calendar link to book a 30-minute Zoom briefing. We will discuss your goals, tone of voice and time frame. Then I get to work, prepare your content package and deliver it when agreed. You provide any revisions within 2 weeks.
Get Results
You watch your traffic increase and brand grow.
FAQ
An in-depth assessment of your website content now will actually save you time and money in the long term. Investing in beautiful website design or irrelevant content with missing or confusing calls to action will not drive traffic to your site or help you convert more clients.
No. You can cancel anytime, however, two weeks’ notice would be great. I do recommend a three-month commitment so that you can start to build momentum. Content marketing is a long-term strategy that needs at least six months to see results.
I bring the professionalism and service quality of a full service agency but without the price tag. I do not have the overheads and employee salaries associated with a big agency. This means that your marketing budget can be stretched further. The more I understand your business, the faster I can create effective content that meets your business goals.
I have been a professional freelancer since 2006. No one lasts very long in this industry unless they are super professional and can generate great results for their clients. I have proven journalism skills as I was a regular contributor to Fairfax Media‘s Australian Financial Review and The Australian. (Visit: www.journalistmelissabirchler.com). One of the advantages of working with a former journalist is that you can be confident that I know how to plan, research and interview people to uncover new, interesting and different content.
You will own the copyright to any content that I create for you. It is classified as ‘made for hire‘, which means that the copyright on the work belongs to the employer or the party who commissioned the work. With your permission, I would appreciate the option to include any non-confidential work in my portfolio and marketing materials.
I follow the Associated Press (AP) Style of writing which is used in journalism, public relations and marketing. In terms of voice and tone, my job is to sound like you. For example, if your brand matches the brand values of Vodafone, my writing needs to be ‘straight talking, bright and accessible‘. I will need to tailor my language for your target audience – American or British English? My writing is always clear, succinct and written in plain English.
All information we share together is treated in strict confidentiality. I have a non-disclosure agreement to sign if you wish.
You can pay in Switzerland and Germany via bank transfer. Outside of these countries you can pay via Stripe.
Stop trying to figure it out on your own.
Many companies waste time and money writing blog content that doesn’t get results. My content marketing packages help service-based businesses build a relationship with ideal clients through quality content. Regular content that adds value to your clients’ lives makes you look like an expert and helps you grow your brand.
